Why You Shouldn't Promote Just Anything on Social Media

If you’re an established social media influencer, your life is probably already pretty great. Of course, that doesn’t mean you can’t make it even better. It’s time to put your high profile social media account to use.


Marketing with Influencers

More and more of the world’s top brands are choosing to use social media influencers in their marketing campaigns. In fact, plenty of brands, especially those that are up and coming, will send free samples of their products to influencers in the hope that they will that will love their product and promote it to their followers. Plenty of social media influencers have taken these brands up on the offer and done amazingly well. They’ve promoted outstanding products that their followers loved just as much as they did. It was a win for everyone!

On the other hand, some influencers have found that their marketing campaigns have gone incredibly wrong. Remember this? Back in 2015, Kim Kardashian promoted Diclegis, a morning sickness medication on her Instagram page. Not a problem, right? Wrong! She failed to include the FDA’s required safety and side effect information. Not only were her followers mad, but the FDA had a few negative things to say as well.

The same thing could just as easily happen to you, thanks to your celebrity social media status. This could jeopardize everything you’ve worked so hard to build. Fortunately, you can prevent this from happening to you. Subscribe to The Online Publishers "TOP" Platform!


What is TOP?

Created especially for social media stars, TOP Platform will connect you, the social media influencer, with our most suitable clients. All of our clients have been vetted, so you can be sure you won’t end up having your own Kim Karsdashian moment. Instead, you’ll be marketing top quality products and services to your followers. Best of all, TOP only connects you with clients that offer the types of products and services your followers are truly interested in. So, for example, if you have developed a name for yourself based on your impressive makeup skills, you wouldn’t match with a client who was promoting their children’s clothing line.


Working with TOP

To begin working with TOP,. you’ll need to start by subscribing. When registering, you will have to specify the language(s) used on your social media account and your nationality to facility the connection process. If you have more than 100,000 followers, you’ll even get to set your own pricing per share or post.

Then, it’s up to you to decide who you will work with and when you are available. In addition to earning money, you’ll also see your own social media profile and audience numbers rise, as you get international exposure that you may otherwise never achieve.

You've worked hard to become a social media star. You've created amazing posts, snapped the best pics, and dedicated tons of time and eneregy to developing your following. Now, it's time to let  The Online Publishers "TOP" help you benefit from your influencer status!